Social media sites are designed to provide interaction between friends and family members, but in the end, if you’re a business owner, you’ll end up having more followers that are not within your friends and family circle.
You might get confused about the type of content you should post that can balance the relationship between your friends and family members, and also your brand followers.
Even if you’re only running a business on your social media profiles, it’s possible that you have multiple businesses or you have multiple locations.
In these scenarios, that’s where the idea of separating your social media accounts comes into play. Instagram is a key player for businesses, both small and large enterprises.
By having multiple social media accounts, you’re segmenting your audience so that you can serve them better in terms of content and overall services.
Having multiple Instagram accounts isn’t easy, you have to ensure that these accounts are well managed so that they can serve the sole purpose they’re created for and most importantly, to engage your audience effectively.
In this post, we’ll talk about how to link and unlink two Instagram accounts, and also share helpful tips for managing and maintaining multiple Instagram accounts.
Why You Need To Have Multiple Instagram Accounts
Separate work life from personal life
This is one of the major reasons you want to consider having a separate Instagram account for family and for work or business. You don’t want your customers or businesses to see what you’re up to every week or what’s going on within your family.
If you’re a business owner, you’re always on the move to promote your business and you don’t want such posts also to come into your friends and family circle.
When you create both personal and business accounts, you’re sure that each will receive the right content.
Having the right privacy settings
With the way things are going on Instagram, stalking is inevitable especially if you’re successful. The best strategy is to make your personal account private so that only closed associates can interact with you with such an account.
On the other hand, if you’re running a business especially if you have a successful brand, you don’t want to take your business profiles private.
You want to reach as much audience as you can for your business, that’s the reason why you open a profile for your brand. You can see that creating multiple accounts will allow setting the privacy they deserve.
Maintain Different Interests
Some of us run multiple businesses and you can’t promote all your businesses on one single profile on Instagram. That’s unprofessional, people are always looking for businesses that specialize, not “Jerk of everything but master of none”.
It’s confusing when you run multiple businesses on your Instagram profile and you’ll hardly succeed by doing that.
Content is the most important aspect when it comes to social media promotion and you cannot provide the same content that will suit all your businesses. Having separate accounts that will serve all interests, is the best way to go.
Market to different locations
This is another major advantage of running multiple social media accounts.
If you have noticed international brands like Coca-Cola, they have separate social media accounts for each country, and why is that? Because people vary by location.
Even brands that operate at a national level, segment their profile pages by state.
Having a separate account for each geographical region is the best way to serve your customers better.
This way you know the content that works best for them and the type of products and services you can promote to them.
There are lots of reasons why you should consider having Multiple Instagram accounts, these are just the ones we consider to be more important.
It’s however not necessary to have multiple Instagram accounts, you have to make sure that you’re able to run them effectively. Let’s now jump into other aspects of Multiple Instagram accounts.
How Many Accounts Can I Have On Instagram
It’s good to know your limitations so that you don’t end up having all your Instagram accounts been suspended. Once you exceed the maximum limit, Instagram will recognize you as a spammer and can ban all your accounts.
Officially, you’re only able to create not more than 5 five Instagram accounts using the App, and you can switch between these accounts without using any third-party tool out there.
There are tools and apps out there that allow operating more than five Instagram accounts, tools like Social Media Pro can do this.
But I’ll say that it’s a risky method because Instagram can track your IP address and once they identify you’re operating more than five accounts, they can terminate all the accounts you’re accessing with the same IP address.
If you must exceed the limit, you’ll have to make sure you have a different IP address for all your accounts.
The Ip address should be unique for each set of accounts which will be used every time you log into the accounts.
Using a different IP address each time you’re accessing your Instagram account can lead to account suspension. Keep this in mind otherwise you can lose your accounts on the go.
Is It Possible To Use One Email Address For All My Instagram Accounts
That is absolutely not possible, an email address is only tied to one account. For every new Instagram account, you want to create, you have to use an email address that has not been used on Instagram account creation before.
This however shouldn’t be a problem because if you’re running a business, chances are you already have a business email address where you receive customer queries, and in that case.
This is the email address you should use for creating an Instagram account for the business.
Getting a new email address shouldn’t be a problem because most email providers offer more than one email address, even the free ones like Gmail do.
Whenever you’re creating a new Instagram account, just signup for a new email address and use it, it’s as simple as that.
How To Have Two Instagram Accounts And Link On Android Or iPhone
Multiple Instagram accounts can be added to the App which is installed on either your Android device iPhone. Here are the steps to do that:
- Launch your Instagram App and head over to the profile page.
- You now tap the “Hamburger Icon” and click on “Settings”.
- Tap “Add Account”.
- You’ll now be presented to add login information for the account you want to add.
- In order to link your Instagram account so that it will always be available when you need it without typing login information again, you should click on “Set up multi-account login” under “Settings” instead of selecting the “Add Account” in the previous step.
- Once you choose the option, you’ll be able to link up to five accounts which is the maximum number you can add on Instagram.
- It’s important to note that once you add accounts, anyone that has access to the primary account can access the remaining accounts as well.
- Once you add your Instagram second account and you want to add more, you need to follow the steps above.
Switching Between The Connected Accounts
Since you have connected multiple Instagram accounts, you now want to know how to switch between these accounts you’ve added. Here are the steps as well:
- Open your profile page and tap “your username” from the top left of the screen.
- You can now see all the accounts added on your Instagram app and you just need to tap the account you wish to switch to from the list of accounts listed for you.
- The selected account will now open and without the need to enter login info again for that account.
- You should do the same when you want to switch to another account as well.
- Using multiple accounts can be confusing, you have to make sure when liking or commenting, you’re using the right selected account or else you’ll end up adding the wrong content.
How To Post To Multiple Accounts On Instagram
It’s pretty simple, you just need to switch to the account you want to make a post as mentioned above, then you start creating your posts and Stories.
Just be careful as to avoid posting in the wrong account as stated above. When you switch to another Instagram account, you can always verify the profile photo of the account that will be displayed.
You should use unique and different profile photos for your Instagram accounts in order to avoid mistaking the accounts for another.
For some reason you might want to get rid of the accounts you’ve added to the app, and in that case you need to unlink the Instagram account from your app.
Sometimes you might want to create new accounts and then eliminate some of the old ones. Whatever your reason is, you can unlink an account or even all the accounts you have linked so far.
Here are the steps to unlink your Instagram account:
- Open your Instagram app and go to “Profile Page”.
- Tap the “Hamburger icon” and tap on “Settings”.
- Select the “Multi-Account Login” option
- You should “Deselect” the account you wish to remove and tap on “Remove” when the Pop-up box is displayed on the screen.
- By now you have removed the account only from the “Multi-Account Login”, you have to follow a few more steps to remove the account completely from the app.
- You should now go back to your profile page and tap the “Hamburger icon” and select “Settings”.
- You’ll see the option to logout from your listed accounts, you should select sign out for the username of the Instagram account you want to remove.
- By doing so you have completely removed the account from your Instagram app and if you now check on the profile page, the account is no longer there.
- If you want to link the account again, you can always do so by following the steps you followed when adding the account previously.
How To Link Two Instagram Account On PC
Instagram doesn’t support operating multiple Instagram accounts on PC. Instagram is accessed on PC through the browser and we already know that if you want to have the best experience using Instagram, you need to use the app.
The Instagram app is capable of storing data, unlike the PC browser that has a lot of limitations.
But if you want to operate multiple Instagram accounts on PC there is still an option, you have to use social media management platforms like Hootsuite.
You can still use these services on your PC browser, most of them however aren’t free. Depending on the number of Instagram accounts you want to manage, you can choose the appropriate plan.
Hootsuite is definitely one of the best tools you want to use for multiple Instagram management, they have been around for a while and they offer a lot of online solutions when it comes to digital marketing and social media management.
You can still find a lot of other options that will help you manage multiple Instagram accounts with ease on your PC.
One thing about Hootsuite is that it doesn’t only allow you to operate multiple Instagram accounts; you can as well operate other social media sites like Facebook.
You have to be careful when using third-party services to operate multiple Instagram accounts because Instagram doesn’t like using other apps to access their website.
Once Instagram detects you’re using Automation, you’ll hardly recover your Instagram accounts because automation leads to a permanent ban.
Even if you contacted support, they’ll hardly activate the account. Use these services wisely and don’t exceed the limit.
That’s it about linking and unlinking multiple Instagram accounts, you have seen how simple it is and you have the option to link up to five Instagram accounts using the app.
Make sure you’re not using the accounts for the wrong reasons, the downside of adding multiple Instagram accounts in your app is that; if one account does wrong activities, it will usually affect the other accounts.
That’s to say if one account is blocked from performing actions due to violations of rules, the remaining accounts will probably face the same penalty.